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Case Study

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  • From 1 Location to 2000+ Shops

From 1 Location to 2000+ Shops

  • Client : Chococlef
  • Industry : Retail, Confectionery ( Chocolates, Cookies )
Chococlef, a beloved Belgian brand, has been delighting customers with its exquisite range of chocolates and cookies. Initially, Chococlef operated from a single branch, selling products both online and offline. However, with rising demand and ambitions to expand, they faced challenges in managing their complex supply chain and operations across multiple regions and branches. That's where Skyline Meridian came in.
Challenges:

Before engaging with Skyline Meridian, Chococlef was limited to one branch and struggled with:

  • Scalability: Expanding to multiple regions and branches while maintaining operational efficiency.
  • Supply Chain Management: Coordinating product movement among branches, suppliers, and wholesalers.
  • Administrative Overheads: Managing roles and responsibilities across different regions and branches.
Solution:

We developed a comprehensive application tailored to Chococlef's unique needs. The key features included:

  • Multi-Region and Multi-Branch Support: The application was designed to handle multiple city regions and branches, each with its own set of depots, suppliers, and wholesalers.
  • Role-Based Access: Different administrative levels such as regional managers, branch managers, and country heads were established to streamline operations and decision-making.
  • Complex Product Movement: The application facilitated product transfers between branches at discounted rates or for free within the same region, optimizing stock management and reducing waste.
  • User-Friendly Interface: A dashboard that provided real-time insights into stock levels, sales, and supply chain status across all regions and branches.
Implementation:

The implementation process was meticulously planned and executed in phases:

  1. Assessment and Planning: We conducted a thorough analysis of Chococlef's operations and identified key areas for improvement.
  2. Development and Customization: Our team developed and customized the application to meet Chococlef's specific requirements.
  3. Training and Onboarding: We provided comprehensive training sessions for Chococlef’s staff to ensure a smooth transition.
  4. Go-Live and Support: The application was rolled out in stages, starting with a few branches and gradually extending to all regions. Continuous support was provided to address any issues.
Results:

The impact of our solution was transformative for Chococlef:

  • Expansion: Chococlef successfully expanded to six regions and opened 37 branches across Belgium.
  • Increased Reach: They now sell their products in over 2000 physical shops.
  • Operational Efficiency: The new application made managing stock and sales seamless and efficient, allowing Chococlef to focus on growth and innovation.
  • Revenue Growth: The streamlined operations and expanded reach significantly boosted their revenue.
Conclusion:
Chococlef’s journey from a single branch to a nationwide brand is a testament to the power of technology and strategic planning. By partnering with Skyline Meridian, Chococlef not only overcame their operational challenges but also unlocked new opportunities for growth. Today, they continue to delight customers across Belgium with their delectable chocolates and cookies, backed by an efficient and scalable operational framework.
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